First seconds count in online marketing

Apr 6, 2020 8:00:00 AM Share this:

A few years ago it was widely reported that thanks to the hyper-connected world of social media the average adult now has an attention span shorter than that of a goldfish. That’s since been debunked as a myth, but what is a fact is that in today’s busy life most people decide within the first few seconds whether they will watch your online marketing video or switch to one of a man being hit repeatedly by a soccer ball in the face.


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Topics: Agent Life, Marketing Tips, Harcourts Real Estate, Online Marketing

How does the Property Practitioners Act help transformation?

Dec 23, 2019 8:00:00 AM Share this:

One way is by making it mandatory for all property practitioners to have a BEE certificate – but what about single proprietors who are white? Robert Krautkramer, director with legal firm Miltons Matsemela, takes a look at what is meant by BEE compliance in the new Act.


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Topics: Agent Life, Richard Gray, Real Estate Agents, Estate agent training, Harcourts Real Estate

I got a home loan, but it’s too expensive - can I cancel my OTP?

Apr 29, 2019 9:17:20 PM Share this:

In most cases when a person buys a property, he or she will have to apply for a home loan, and this would be written into the offer to purchase (OTP) as a suspensive condition, giving a certain timeframe for the bond to be obtained by the bank and accepted by the buyer.



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Topics: Agent Life, Home Loan Advice, Harcourts Real Estate

Enjoy the darker side of your rooms

Feb 26, 2018 8:00:00 AM Share this:

It's all too easy to associate dark colours with negative connotations and a general sense of doom, but don't be too hasty!

Shades like black, navy and deep grey are also reminiscient of night skies and crisp winter nights.

Bedrooms are an ideal space for dark walls. Most of the time spent in the bedroom is at night – making it the perfect place to go dark and dramatic. 


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Topics: Agent Life, Property Tips, DIY, Home Renovations, family home

Harcourts celebrates best month ever in midst of economic and political uncertainty

Dec 13, 2017 8:27:54 PM Share this:

The year 2017 is going to be remembered for many years to come, not only from a political perspective, like the fall of Robert Mugabe, but a year of economic turmoil in South Africa that undoubtedly affected an array of different markets. We saw some areas of the property market skyrocket and increase in unprecedented ways and other areas that completely stagnated causing much concern.


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Topics: Agent Life, Harcourts South Africa, Achievements, Real Estate Agents

Where have local rental prices increased most?

Nov 13, 2017 8:00:00 AM Share this:

The latest PayProp rental index for the third quarter of 2017 released recently indicates where rental prices have increased and decreased across the South African property landscape.

We've seen how the state of the economy has influenced consumer confidence and put many of us into price pinch between rising food costs, fuel costs and less disposable income.


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Topics: Renting, Agent Life, Harcourts South Africa, Rental Price, Rental Market, Real Estate Agents

Real-estate agency Harcourts launched its own App store

Nov 6, 2017 10:14:55 PM Share this:

CAPE TOWN - Harcourts International, recognised in the real estate industry for game-changing mobile technology, has launched the Harcourts App Store.

 Built with Apple’s iOS (operating system), the store is an enterprise application through which Harcourt's team members can access, download, update and install its proprietary mobile

applications eOne, eOpen and eCampaign.


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Topics: Agent Life, Harcourts South Africa, Achievements, Harcourts app store

Harcourts launch App store

Nov 2, 2017 8:47:53 PM Share this:

Harcourts International, recognised in the real estate industry for game-changing mobile technology, has launched the Harcourts App Store. Built with Apple’s iOS (operating system), the store is an enterprise application through which Harcourts team members can access, download, update and install its proprietary mobile applications eOne, eOpen and eCampaign.


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Topics: Agent Life, Harcourts South Africa, Real Estate Agents, Harcourts app store

Harcourts donates R1million in South Africa to charities

Oct 24, 2017 10:53:45 PM Share this:

Real estate company has donated $5 million to hundreds of charities in South Africa and the rest of the world.

The Harcourts Foundation, the charitable arm of Harcourts International, has reached the latest milestone of $5 million raised since its launch in 2008. South Africa's arm of the Harcourts foundation, launched in 2011, has already donated R1million to the foundation.


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Topics: Agent Life, Harcourts South Africa, Harcourts Foundation, Charity, Real Estate Agents

Make your Garden Good Enough to Eat

Oct 23, 2017 8:00:00 AM Share this:

These days few people have the time or space for a separate vegetable garden or orchard, yet there is no reason why you can’t incorporate food-bearing plants into your garden, creating an easy, edible landscape.

There are hundreds of different plants that can fulfil any landscape need, and at the same time add something that can be eaten. You can savour luscious berries and sun-ripened tomatoes as well as exotic vegetables with many species nowadays just as abundant in attractive pots as in the garden.


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Topics: Agent Life, Gardening, Add Value To Your Property, Garden