How buyers can gain leverage in a seller’s market

Oct 12, 2020 10:17:54 PM Share this:

Many areas are experiencing a hot real estate market and have shifted to a seller’s market. This is despite the COVID-19 pandemic or perhaps because of it, as well as the subsequent record low-interest rates. While current conditions are prime for sellers, they can make the process more challenging for property buyers. Navigating a seller's market can seem daunting for prospective buyers, however, they can still position themselves for success and zero in on their ideal property. 


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Topics: Buying, Richard Gray, Real Estate Agents, Harcourts Real Estate, First time homeowner, COVID-19

Proptech industry propelled into action during COVID-19 pandemic

Oct 5, 2020 7:28:02 PM Share this:

The Proptech, or property technology industry, is experiencing a massive push by the coronavirus pandemic, with companies implementing and investigating technology-backed solutions to combat ongoing challenges. The proptech value chain as a whole has always depended on whether the country is equipped to transition into a more technologically-driven system, however, COVID-19 didn’t lend itself to choice.  


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Topics: Richard Gray, Real Estate Agents, Harcourts Real Estate, COVID-19, Proptech

Blue Circle Diaries - Tim & Caron Upton

Sep 18, 2020 8:58:04 PM Share this:

BC DIARIES GRAPHIC - UPTONS
Tim & Caron Upton of Harcourts Dunn make an unstoppable team. Both agents are simply machines when it comes to getting the real estate sales formula right – marketing, communication, and putting in practice the Harcourts core values.


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Topics: Property, Harcourts Real Estate, Harcourts Dunn, Entrepeneur, Blue Circle Diaries, Team Upton

Blue Circle Diaries - featuring Ryan Kourie

Aug 21, 2020 5:41:56 PM Share this:

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Without a doubt one of our most recognizable Harcourts superstars, Ryan Kourie of Harcourts Rhino has the art of real estate down to a T – maintaining personal relationships with his clients, being dedicated to checking off all the finer details, and beating his competitors at securing the best stock in his market area. Ryan sure has been doing something right since 2005. 


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Topics: Real Estate, Property, Harcourts Real Estate, Entrepeneur, Blue Circle Diaries, Ryan Kourie, Harcourts Rhino

Optimum Real Estate Market As 100% Home Loan Approval Rises

Aug 20, 2020 11:22:24 PM Share this:

Applications for 100% home loans have seen an increase recently, with a greater extent being approved. At the same time, interests rates have dropped to 7% and are experiencing their lowest level in almost five decades. This climate could potentially offer the perfect conditions for first-time homebuyers, as well as property investors that have the desire and option to invest.


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Topics: Richard Gray, Home Loan, Harcourts Real Estate, Home Loan Application, COVID-19

Harcourts digital solutions transforming real estate during lockdown

Apr 30, 2020 9:42:29 PM Share this:

Analysing current market trends during the lockdown and the effects of the COVID-19 pandemic on the real estate market there is no doubt we as the property industry have to approach our business practices in a way that is conducive to growth whilst still providing effective services to our clients during this time.


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Topics: Richard Gray, Harcourts South Africa, Apple, Harcourts Real Estate, Online Marketing, COVID-19, Digital Solutions

Professional branding in real estate

Apr 13, 2020 8:00:00 AM Share this:

Branding is a key tool in the competitive world of real estate. It is how you stand out in the crowd. But what is most important to market – the agent or the brand? Most estate agents would say the agent, but what if you work for a corporate brand? Ted Frazer, Seeff national marketing manager, weighs in on this often contentious issue in the property industry worldwide.


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Topics: Branding, Real Estate Agents, Harcourts Real Estate