Blue Circle Diaries - Tim & Caron Upton

Sep 18, 2020 8:58:04 PM Share this:

Tim & Caron Upton of Harcourts Dunn make an unstoppable team. Both agents are simply machines when it comes to getting the real estate sales formula right – marketing, communication, and putting in practice the Harcourts core values.

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Topics: Property, Harcourts Real Estate, Harcourts Dunn, Entrepeneur, Blue Circle Diaries, Team Upton

Blue Circle Diaries - featuring Ryan Kourie

Aug 21, 2020 5:41:56 PM Share this:

Without a doubt one of our most recognizable Harcourts superstars, Ryan Kourie of Harcourts Rhino has the art of real estate down to a T – maintaining personal relationships with his clients, being dedicated to checking off all the finer details, and beating his competitors at securing the best stock in his market area. Ryan sure has been doing something right since 2005. 

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Topics: Real Estate, Property, Harcourts Real Estate, Entrepeneur, Blue Circle Diaries, Ryan Kourie, Harcourts Rhino

Optimum Real Estate Market As 100% Home Loan Approval Rises

Aug 20, 2020 11:22:24 PM Share this:

Applications for 100% home loans have seen an increase recently, with a greater extent being approved. At the same time, interests rates have dropped to 7% and are experiencing their lowest level in almost five decades. This climate could potentially offer the perfect conditions for first-time homebuyers, as well as property investors that have the desire and option to invest.

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Topics: Richard Gray, Home Loan, Harcourts Real Estate, Home Loan Application, COVID-19

Harcourts digital solutions transforming real estate during lockdown

Apr 30, 2020 9:42:29 PM Share this:

Analysing current market trends during the lockdown and the effects of the COVID-19 pandemic on the real estate market there is no doubt we as the property industry have to approach our business practices in a way that is conducive to growth whilst still providing effective services to our clients during this time.

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Topics: Richard Gray, Harcourts South Africa, Apple, Harcourts Real Estate, Online Marketing, COVID-19, Digital Solutions

Professional branding in real estate

Apr 13, 2020 8:00:00 AM Share this:

Branding is a key tool in the competitive world of real estate. It is how you stand out in the crowd. But what is most important to market – the agent or the brand? Most estate agents would say the agent, but what if you work for a corporate brand? Ted Frazer, Seeff national marketing manager, weighs in on this often contentious issue in the property industry worldwide.

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Topics: Branding, Real Estate Agents, Harcourts Real Estate

First seconds count in online marketing

Apr 6, 2020 8:00:00 AM Share this:

A few years ago it was widely reported that thanks to the hyper-connected world of social media the average adult now has an attention span shorter than that of a goldfish. That’s since been debunked as a myth, but what is a fact is that in today’s busy life most people decide within the first few seconds whether they will watch your online marketing video or switch to one of a man being hit repeatedly by a soccer ball in the face.

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Topics: Agent Life, Marketing Tips, Harcourts Real Estate, Online Marketing

YOLO, JOMO or FOMO? – understanding Millennials

Mar 30, 2020 8:00:00 AM Share this:

The meaning of phrases such as landlords ‘being really extra about lit parties’ and tenants promising ‘to have this adulting thing down’ may be clear as day to Millennials, but Greek to older generations. Thankfully, RE/MAX of Southern Africa compiled their own Millennial Tenant Dictionary.

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Topics: Renting, Real Estate Agents, Millenials, Harcourts Real Estate

Tips for investing in a holiday home

Mar 23, 2020 8:00:00 AM Share this:

With property in coastal towns continually increasing in value, this remains a lucrative investment whether a client intends to live there now or later when retired. Here are good advice to offer when someone is considering whether or not to buy a home by the seaside.

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Topics: Richard Gray, Real Estate Agents, Harcourts Real Estate, Investment Tips