The human factor in modern real estate

Jun 10, 2021 8:23:22 PM Share this:

It often seems as if every day there is a new app, a new technological feat, a new digital advancement being introduced into the global real estate market. It is often difficult to discern between the necessary and unnecessary. At Harcourts, we have invested hours upon hours developing strategies and we are very proud of our achievements and service offerings in the tech space and are happy to say that we lead the real estate market in certain aspects of the technological world.


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Topics: Technology, Richard Gray, Real Estate Agents, Information on buying and selling, Harcourts Real Estate, COVID-19

COVID effects on the property market and South African investment positivity

Apr 9, 2021 6:58:55 PM Share this:

It is difficult to address the effects of the COVID-19 pandemic on the economy when so many people experienced personal loss and trauma during this time. But then you think about it for a minute and consider the impact the virus has had on our livelihoods and business operations as well, and then only does the entire picture come into view.  With that being said, why then has the real estate market not only been able to stay buoyant but, in contradiction to earlier predictions, show immense activity and growth during the past year.


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Topics: Selling, Richard Gray, Harcourts South Africa, Property Markets, Property and Investments, COVID-19

COVID effects on the property market and South African investment positivity

Mar 11, 2021 7:34:06 PM Share this:

It is difficult to address the effects of the COVID-19 pandemic on the economy when so many people experienced personal loss and trauma during this time. But then you think about it for a minute and consider the impact the virus has had on our livelihoods and business operations as well, and then only does the entire picture come into view.  With that being said, why then has the real estate market not only been able to stay buoyant but, in contradiction to earlier predictions, show immense activity and growth during the past year.


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Topics: Selling, Richard Gray, Harcourts South Africa, Interest Rates, COVID-19

Evolving and adapting to the current economic climate

Jan 14, 2021 6:29:14 PM Share this:

The new year has come and with it new challenges. We're still in the wake of 2020 and with the current restrictions, many businesses remain under pressure. The real estate industry continued to work through a lot of the difficulties facing in the industry. Thankfully, in some regions, the market is highly active and sales have improved beyond previous years. How do we navigate the foreseeable future and adapt enough so we can sustain and grow our business?


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Topics: Real Estate Agents, Estate agent training, Innovative technology, Harcourts Real Estate, COVID-19

How buyers can gain leverage in a seller’s market

Oct 12, 2020 10:17:54 PM Share this:

Many areas are experiencing a hot real estate market and have shifted to a seller’s market. This is despite the COVID-19 pandemic or perhaps because of it, as well as the subsequent record low-interest rates. While current conditions are prime for sellers, they can make the process more challenging for property buyers. Navigating a seller's market can seem daunting for prospective buyers, however, they can still position themselves for success and zero in on their ideal property. 


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Topics: Buying, Richard Gray, Real Estate Agents, Harcourts Real Estate, First time homeowner, COVID-19

Proptech industry propelled into action during COVID-19 pandemic

Oct 5, 2020 7:28:02 PM Share this:

The Proptech, or property technology industry, is experiencing a massive push by the coronavirus pandemic, with companies implementing and investigating technology-backed solutions to combat ongoing challenges. The proptech value chain as a whole has always depended on whether the country is equipped to transition into a more technologically-driven system, however, COVID-19 didn’t lend itself to choice.  


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Topics: Richard Gray, Real Estate Agents, Harcourts Real Estate, COVID-19, Proptech

Port Elizabeth - investment opportunity due to pandemic-induced market

Sep 21, 2020 7:43:15 PM Share this:

Real estate in the Port Elizabeth region is a burgeoning market in unprecedented times. As a whole, the property industry has experienced many unforeseen changes due to the global COVID-19 pandemic, including a record-low interest rate. By far the most surprising development has been the dramatic switch to a seller’s market. With many people seeking refuge in quieter cities, as well as a growing desire for simpler lifestyles, investing in the PE property market could provide an ideal solution. 


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Topics: Richard Gray, Harcourts South Africa, Property Investment, COVID-19, Port Elizabeth, Harcourts Beachfront, Nikki Strooh

Residential rental market experiencing COVID-19 induced pressure

Sep 15, 2020 9:38:55 PM Share this:

South African Residential rental market is currently experiencing the effects of the COVID-19 economic situation. The latest PayProp Rental Index for Q2 2020 shows the first indications brought on by the pandemic and subsequent lockdown. With unfavourable effects on rental levels, growth and non-payments in the country, as well as widespread household financial pressure – the rental market is likely to follow this trend into the near future. 


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Topics: Richard Gray, Harcourts South Africa, Interest Rates, Rental Market, COVID-19

The importance of upskilling agents in an ever-evolving industry

Sep 7, 2020 4:30:23 PM Share this:

In an industry as competitive as real estate, it’s integral that estate agents continually work on developing their skills. A devotion to expanding their capabilities, as well as an evolving expertise equips agents to achieve results consistently.


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Topics: Harcourts South Africa, Real Estate Agents, COVID-19, Upskill, Digital Marketing

Optimum Real Estate Market As 100% Home Loan Approval Rises

Aug 20, 2020 11:22:24 PM Share this:

Applications for 100% home loans have seen an increase recently, with a greater extent being approved. At the same time, interests rates have dropped to 7% and are experiencing their lowest level in almost five decades. This climate could potentially offer the perfect conditions for first-time homebuyers, as well as property investors that have the desire and option to invest.


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Topics: Richard Gray, Home Loan, Harcourts Real Estate, Home Loan Application, COVID-19