Two interest rate increases in the past year and a decline in the discretionary income of most households means that correct pricing has become even more essential for home sellers hoping for a quick, clean transaction.
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Harcourts has grown its sales turnover at over 20% in 2015 compared to 2014 whereas the local property market has grown at around 10%. Of this industry increase of 10%, most of the upward movement has been house price inflation which accounts for between 8% and 9%, whilst volumes grew marginally.
Harcourts growth has come due to the expansion of its franchise network and increase in sales force. In addition, Harcourts has improved on its already industry leading technology, which has made it even more effective in selling homes. It is significant that Harcourts agent numbers have gone up, whilst the number of agents in the industry has gone down over the past couple of years. Harcourts agents are known as the locals in their community, and with this community based business practice they have become synonymous with building relationships.
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Topics: Richard Gray, Harcourts South Africa
Agricultural property investment will remain resilient against drought and economy
Jan 14, 2016 11:49:24 PM Share this:South Africa is experiencing one of its worst droughts in decades. With five out of nine provinces being declared disaster zones, concerns over food security and high food prices are adding pressure to an economy already under strain. Many farmers are facing massive losses and this is indeed a dire situation. How does this affect the agricultural property market though?
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Topics: Richard Gray, Harcourts, Harcourts South Africa