Despite economic uncertainty and many property pundits explaining how some regions in South Africa are flat and that there is an element of buyer hesitance, Harcourts Real Estate has managed to defy these trends and continues to show positive growth across the national market. As a values-based business, we are committed to client experience and a moral guideline that showcases how we do business. We feel that this combined with our approach to technology, training and innovation has contributed to our extraordinary success rate.

We know that companies don't succeed, people do. As an organisation, we understand that our success is all about people - our team and our clients. We must never lose sight of the 'people' at the centre of everything. There is never a right time to do the wrong thing. We all know instinctively what the right thing to do is, and so our focus is always to make the right decision, and to always do the right thing.

"With these sentiments at the core of how we approach real estate, JP Pienaar, a distinguished real estate specialist and dedicated family man has presented a new Harcourts office to the Dolphin Coast market, as business owner of the new Harcourts Dolphin Coast. JP is a powerful force in Harcourts and has steered the Grahamstown office for many years to great success and has earned the respect of his staff and community as a man dedicated to honest service. That is why we are so excited about his involvement in this community, " said Richard Gray, Harcourts South Africa CEO.

I am excited about the possibilities and trends on the Dolphin Coast. By using Harcourts technology we can take real estate to the next level, for example we are able to specify buyer target demographics and assist sellers to identify the channels and platforms for their home to get the highest ROI.  The ever-evolving market along the North Coast of Kwazulu_Natal requires leadership and agents that are able to identify modern trends as well as understand and inform clients on the current state of the market.
 
It is exciting to see how the market across this region presents buyers with a wide range of property options. From first-time buyer investment properties to beautiful family homes and exquisite luxury properties. It is imperative we are able to broadly market properties in this region as there remains a lot of interest from not only inland regions but international too.

With the unparalleled views, quant suburban roads and beaches that are a glorious sight to behold. My team and I are humbled by our inclusion in this market and are proud to service this community.

Statement by
JP Pienaar
Business Owner
Harcourts Dolphin Coast